ANEEL BHATIA ,DR. IMDAD ALI KHOWAJA ,DR. KAMLESHWER LOHANA. EVALUATION OF CUSTOMER RELATION MANAGEMENT: A CASE STUDY OF PUBLIC AND PRIVATE BANK OF PAKISTAN . Pakistan Journal of International Affairs, [S. l.], v. 4, n. 2, 2021. DOI: 10.52337/pjia.v4i2.203. Disponível em: http://pjia.com.pk/index.php/pjia/article/view/203. Acesso em: 27 mar. 2026.