Impacts of Sea Food Safety Standards and Common Language on Pakistan’s Sea Food Exports to European Union
The study intends to see how food safety regulations introduced by the European Union affect Pakistani seafood exports to the EU. For the analysis time trend data of related variables has been taken into account from 1999-2017. The Gravity Model results indicate that imposition of food safety regulation deteriorates trade and sharing of common language (English) has a positive yet significant impact on seafood exports of Pakistan. The study provides imperative insights for policy makers to devise appropriate policies regarding enhancement of export potential of Pakistan.